Oatly Is Bringing Its Delicious Dairy-Free Ice Cream to the USA
This month the environmentally conscious Swedish brand Oatly is launching seven ice cream flavors, including chocolate, strawberry, and vanilla, in bodegas in New York! Meanwhile, in Southern California, a pink and green ice cream truck has been driving around, giving residents samples of the frozen treat. Dessert enthusiasts will find a selection of Oatly ice cream flavors at Wegmans later this summer and at Whole Foods this fall.
Known for its clever, sometimes-cheeky advertisements, Oatly boasts a full line of products in Europe, all made from GMO-free Swedish oats, including oat milk, cream, yogurt, ice cream, canned lattes, and crème fraîche. In its promise to be a good company, Oatly states on its website, “We believe we should eat stuff that we can grow instead of growing stuff to feed animals and then eat them.”
In 2016 the company offered its milk in the United States for the first time, supplying coffee shops before moving into grocery stores. The launch was such a success that the company struggled to keep up with demand, eventually opening a 19,000-square-foot facility in Millville, New Jersey, to help fulfill orders. With its new plant completed, the groundbreaking company is ready to expand and bring its popular ice cream to the States.
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We usually make a big deal about our healthy oats; beta-glucans, vitamins and unsaturated fat. And if you run into us at a party, you'll want to avoid the topic of good vs. bad carbs unless you want to spend your evening in a deep conversation about the mysteries of carbohydrates. But with our new ice cream, we are sort of doing the opposite of what we usually do. Without having cleared any of this with the nutritionist, it could be said that our new ice cream breaks all our own records for unhealthiness, imbalance and general reckless abandon. And we actually think that is a pretty great thing, not just because it could make us more popular at parties, but because if you are going to have an ice cream, why not have an ice cream?
This is great news for ice cream lovers! As more people find out about the animal cruelty and environmental degradation inherent in dairy production, they’re choosing healthful plant-based products. In fact, reports from around the world show that consumption of animal milk is on the decline, while U.S. sales of dairy-free milk have soared.
Ready to give dairy-free eating a try? You can get delicious recipes, simple meal ideas, and advice on making the switch by ordering a FREE Vegetarian Starter Guide today.